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NEWS: GolfNow & Youth On Course Are Cutting Costs For Youth Players
How many times have you heard “grow the game”? We hear it all the time and without even knowing it, we take part in it. From brining your buddies out to play, to giving your kids their first set of golf clubs at 4 years old. Bringing youth players into the game with so many entertainment options out there is one big obsticale. Paying for the rounds is probably the hardest hurdle to overcome. I’ve heard dozens of stories from golf professionals who’s parents would drop them off at a golf course in the morning and they would spend their entire day there. That would fuel their passion for the game and eventually give them a career. Growing costs and changing times have made this more and more difficult to do.
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GolfNow is changing that with a new initiative aimed at growing the game and giving access to youth players. The concept is genius and its a great idea. Within its booking engine (used by over 3.5 Million Golfers), whenever a transaction is completed a user can round up to the nearest dollar to help benefit Youth on Course. Youth on Course is dedicated to establishing more opportunities for the younger generation to access golf courses at an affordable price. It provides its 100,000 members with access to play more than 1,400 golf courses across the U.S. and Canada for $5 or less. Members also are offered career opportunities through the caddie and internship programs and have the chance to receive college scholarships.
Here is how this partnership works.
- A GolfNow RoundUp Campaign where during each completed transaction, users may round up to the nearest whole dollar with all donations benefiting Youth on Course. For example, if the cost of a tee time totals $34.65, the golfer can elect to round up the cost to $35, donating the additional $0.35 to Youth on Course.
- A custom Youth on Course booking engine, allowing kids the ease and convenience of booking tee times online or via the Youth on Course mobile app.
- Access to hundreds of hours of high-quality golf instruction thanks to a complimentary video membership through GolfPass.
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This partnership will provide youth players access across the country with the ability to play more golf. With an estimated $24 Million in green-fee transactions a year, you can imagine what this will do for the kids across america. I think this is a great idea and I’ll be sure to start rounding up each greens fee so I can start helping grow the next generation of players. COVID-19 ruined a lot of things in 2020 but we saw a huge rise in youth golf. Let’s help make this trend continue into 2021 and beyond!
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