Titleist has announced a new version of its AVX golf ball, with the main focus centered on improving greenside spin while keeping the traits that have...
Leading British electric caddie manufacturer, Stewart Golf, continues to break the mold of traditional golf industry sales events with the launch of its 2023 Golden Ball...
TaylorMade has launched MySymbol, a program that will allow players to design the most personalized golf balls on the market, putting everything from unique colors to...
As you’ve certainly heard by now, the golf ball—rather than LIV and the PGA TOUR—is the most contested aspect of golf at this moment. Since the...
For those who haven’t been following – ‘bifurcation’ in the golfing spheres means the division of something into two branches or parts – or in this...
Last week, the USGA and R&A announced a Proposed Model Local Rule (MLR) that contemplates a ball bifurcation: male golfers competing in “elite competitions” would be...
Mark March 14, 2023 in your calendar. It’s a day that will live in golf infamy and be remembered as the day that golf’s governing bodies—the...
Stop the presses—we’ve found something that members of LIV Golf and Golf Channel analyst Brandel Chamblee have agreed on! That’s the plan put forth by the...
As Hurricane Ian rains down on Florida and families are bunkered down, we hope everyone is safe, and the damage is limited. For the golfers down...
By this point you have seen a handful of remote-control golf ball videos. This thing is a solid gag and you can mess with people in...