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Honma Launches Mobile Experience Hubs Across North America

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A common complaint among golfers who get fit is that they are rarely conducted outdoors. However, some of the premium brands, like Honma, have sought to cure that by launching mobile, outdoor fitting hubs. And to help ensure more golfers are afforded this opportunity, Honma is launching additional Mobile Experience Hubs across North America.

 

 
 
 
 
 
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Honma Golf has recently welcomed a new team of master club fitters to staff its Honma Mobile Experience, outfitted with sleek, purpose-built Mercedes-Benz Sprinter vans that deliver personalized fitting experiences to private golf clubs, public/resort courses, and other golf facilities in Boston, the Carolinas, Colorado, and Ohio in the U.S., as well as Toronto and Vancouver in Canada.

 

 
 
 
 
 
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As Honma continues to promote the launch of its innovative TR20 (Tour Release 2020) family of drivers and irons, a product line that was specifically designed for North American feel- and performance-minded golfer, the Honma Mobile Experience is designed to provide players with an intimate, hands-on opportunity to test and be fit for one of the most exciting equipment launches of 2020.

 

 
 
 
 
 
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Honma fitters will be equipped with the brand’s full array of beautifully-crafted performance clubs for golfers to test, including the T//World XP1 line, featuring a beautifully-shaped, incredibly forgiving irons and exquisite fast drivers, fairway woods and hybrids, and the coveted, luxury line of high-performance, incomparably designed BERES woods and irons (pictured above).

 

 
 
 
 
 
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Expert Wedge Fitting will also be offered at every Honma Mobile Experience, showcasing the T//World W4 wedge, which can be further personalized with artistic stamping done by Wedge Wizard Jacob Sanborn’s Custom Workshop .

The individuals who have recently joined the Honma team collectively brings more than a half century’s experience and include Anthony Fagone in greater Boston, Hunter Smith in the Carolinas, Kyle McGee based in Colorado, Jim Troy in Ohio, as well as Cameron Jacobs in Toronto, and Vancouver-based fitter Taylor Hull.

“Our team of hand selected Mobile Master Fitters is going to bring the best experience to those who want to play better golf. An opportunity to work with the best-crafted equipment in the world while showcasing the brand across the States is a dream for a club and fitting expert,” said Smith, who has worked in the PGA TOUR department of a major equipment brand.

Similarly, McGee, a member of the Colorado PGA Section since 2015, brings experience and enthusiasm to his Honma Mobile Experience clients. “I am excited to join the Honma team and help to grow the brand here in North America. Honma has proven its commitment to cutting-edge design and performance in equipment that never sacrifices aesthetic appeal. Creating equipment that performs beyond the highest of expectations and looks amazing is a combination I can’t wait to put in golfers hands.

 

 
 
 
 
 
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Each Honma Mobile Experience, a combination of scheduled fitting events and private appointments, has been created to deliver an unparalleled fitting session that will help players identify the perfect family of Honma clubs for their game.

“When our Carlsbad team led the design of the TR20 line and the clubs turned out to be every bit as innovative and discerning-player-friendly, we knew we needed a unique way to get Honma in front of avid golfers in the U.S. and Canada. We’re extremely proud to grow our Honma Mobile Experience markets with such a dynamic and golf-savvy staff,” said Honma’s President John Kawaja. When serious golfers see their ball flight and experience the feel Honma delivers, along with their performance data, we will open a lot of eyes. Golfers who might have been loyal to a specific brand have some exciting new equipment options. The Mobile Experiences are going to make that process personal and enjoyable.”

 

 
 
 
 
 
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Each Honma Mobile Experience fitting will provide golfers the opportunity to test a full matrix of Honma’s hand-crafted heads and proprietary shafts, as well as leading third-party brand shafts during the 1:1 personalized fitting session. Each master fitter will conduct the experience with a state-of-the-art Foresight GC Quad launch monitor is integral to each experience, which includes a follow-up email with launch data and equipment recommendations, and provides a direct pathway for the player to interact with the brand.

The new Honma Mobile Experience will join the three exclusive fixed-location fitting destinations that opened earlier this year and have been dubbed the Honma Experience, located at Reunion Resort & Golf Club in Orlando (FL), Ko Olina Golf Club in Oahu (HI), and The Golf Performance Project, Victoria in Victoria (British Columbia).

Honma Experience and Honma Mobile Experience fittings are available by reservation. To book a fitting, click here, email [email protected] or call 844-476-4653.


Cover Image Via Instagram

Ever since golf became a competitive outlet, nothing brings Eric more joy than a well struck 4 iron. And despite living in NYC, Eric makes it a priority to work on his game and fitness during the week, along with a round or two over the weekend. Fortunately, he’s got a very understanding fiancé who (for the time being) accepts him and his obsession. Follow Eric on IG @hozel_rocket.

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