TIGER EFFECT: PNC Championship Viewership Tops Open Championship

This is a truly mind-blowing viewership statistic…

NBC announced its total audience delivery numbers today.

2021 Open Championship: 2.1M viewers
2021 PNC Championship: 2.3M viewers

🪡

— Kyle Porter (@KylePorterCBS) December 21, 2021

Allow that to sink in for a moment.

Tiger and his son Charlie, playing in a two-day Champions Tour event in December, had higher viewership than the 2021 Open Championship!

At this point, I’m convinced you could put Tiger chipping golf balls in his backyard on prime time television and still go toe-to-toe with the ratings of most shows.

It’s been said before, and we’ll say it again: Tiger is the needle.