Michael Block, Joel Dahmen Among Pros to Sign with Good Good Golf

Good Good is one of the titans in the golf influencer space. With more than 1.7 million YouTube subscribers and brand partnerships with Callaway and Odyssey, which has included “Good Good”branded equipment and accessories, it’s hard to come across a golfer that hasn’t heard of the group.

But Good Good’s most recent accomplishment may be its most noteworthy one yet.

 

 

 

 

 

 

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Earlier today, Good Good announced “Good Good Pros,” a new endeavor that will sponsor professional golfers, including a handful already on the PGA Tour. Indeed, the initial crop of Good Good Pros will include the likes of Joel Dahmen, John Pak, Beau Hossler, Willie Mack III and Michael Block.

At this time, it is unclear what is the full extent of the Good Good sponsorship, but what seems to known as that the Good Good Pros will be wearing Good Good apparel, in addition to participating in future Good Good social media (e.g., YouTube) content.

 

 

 

 

 

 

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There’s no denying that Good Good’s reach is rivaling the Roman Empire’s at its peak, but you have to wonder if this can continue or if, instead, the fall is coming. Late last year, MyGolfSpy noted that Good Good was one of the top channels to lose followers (~10%) during 2024.

 

 

 

 

 

 

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Grant Horvat, a former Good Good member, commented on this during Peter Finch’s Rough Cut Podcast, noting that YouTube golf may be (quickly) approaching a point where different creators are rolling out similar content (and could lose followers in the process).

Nonetheless, I’m not Nostradamus and we’re not predicting the end of the YouTube golf world. Today, instead, we’re celebrating something that no one would have ever envisioned: that a couple of kids who put golf videos on the internet are now sponsoring professional golfers.