Greg Norman Appears at LIV 2023 Finale, Not Worried About Future

After being highly visible at LIV events from June 2022 to May of this year, LIV Golf CEO Greg Norman pulled a disappearing act after the framework agreement was announced by the PGA Tour, DP World Tour, and Saudi Arabia’s Public Investment Fund (PIF)—the financial backers of LIV.

But after four months of silence, Norman appeared at Doral in Miami ahead of LIV’s final event of 2023, its team championship. 

Norman was asked about representatives from the PGA Tour telling Congress that his position wouldn’t be necessary if the deal among the parties goes through. 

“I knew it wasn’t true,” Norman said. “There’s so much white noise running around out there, I paid very, very, I actually paid zero attention to it. I know sitting in this seat today, I know every step I’ve made has been for the right reasons, right reasons for the game of golf … So I was never in any fear of anybody saying anything or any animus against me or anything like that. Because the business model works.”

Greg Norman has ‘zero’ concerns about future of LIV Golf after PGA Tour-Saudi agreement https://t.co/wghLojQ1lj

— USA TODAY Sports (@usatodaysports) October 20, 2023

Norman said that he would keep his personal thoughts about the framework agreement and current negotiations to himself, but he remains bullish on LIV’s future—with him a part of it. 

“All indications show you that the position of LIV has never been stronger and the position and success of our players and our brand has never been in a better place,” Norman said. “As we look forward into 2024, we’ve got a full schedule now, some places we’ve been to before, but we’ve got some new venues as well, reaching different new regions.”

LIV Golf is wrapping up its second season this weekend. Talor Gooch won the series’ individual championship last week, picking up an $18 million bonus check in the process.

. @TalorGooch said yes 💍

Congrats mate on being this season’s #LIVGolf champ. pic.twitter.com/BwVQ4H0ip9

— Greg Norman (@SharkGregNorman) October 19, 2023

The deadline for a deal to be made among the PGA Tour, DP World Tour, and PIF is Dec. 31, but it has been reported that the deadline could be extended.

Cover Image via SportsProMedia