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Callaway & TaylorMade Triple Down on New Drivers

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I’m going to apologize in advance because this might be a little hard to believe, but this is the third consecutive year that Callaway and TaylorMade will be releasing new drivers.  Third.  That’s right, if you picked up an Epic or M1/M2 (Second-Generation) in 2017, you will have a driver in your bag that is now outdated by 2 more recent driver iterations before you hit the course to kick off your 2019.

Naturally, this brings a lot of questions to mind?  In particular, will it be worth upgrading to the newest driver model (again) and what possible advancements can be made over the current Rogue series and M3/M4?  While adding Jailbreak into into the Fairway Woods and Hybrids was a huge success, Twist Face had mixed reviews in the marketplace.

Of course, not much is known about the new products.  In fact, everything we know about Callaway’s newest product—the Epic Flash—can only be confirmed from the pictures sourced from the USGA’s Confirming List:

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As seen above, it appears that Callaway is bringing back the adjustable weight track, which had been eliminated from the Rogue series driver.  But perhaps most interesting is that the adjustable weight track will not only be available in the standard Epic Flash, but also the Epic Flash Sub Zero (Callaway’s low-spin driver model).

The familiar Jailbreak Technology will also be making its return, along with some updated aerodynamic changes to help the Epic Flash slice through the air.

However, the pictures don’t tell the full story because Callaway has 4 models on the USGA’s Confirming List: the standard Epic Flash and 3 different versions of the Epic Flash Sub Zero (designated by small diamonds appearing below the hosel).

In contrast, not much is known about the new TaylorMade offering except that it appears it will feature screws on the face

Whether this signals the end of Twist Face or the next advancement remains to be seen.  Perhaps the screws are unrelated to Twist Face and, instead, are TaylorMade’s response to Jailbreak Technology (particularly since TaylorMade is highlighting speed and claiming that “Everybody Gets Faster”).

Regardless, it’ll be be very interesting to see what Callaway and TaylorMade are looking to feature in these new offerings, particularly with driver costs creeping over the $500.

Only adding to the drama is that TaylorMade announced last month that it will not be attending the 2019 PGA Merchandise Show in Orlando (January 23-25).  Which likely explains why TaylorMade has set February 1, 2019 as the release date for its new M5/M6 (?).

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That said, Golficity will be attending the PGA Show, so make sure to follow us for updates on the new Callaway Epic Flash and any other notable product releases from all the major OEMs.


Cover Image Via Instagram

Ever since golf became a competitive outlet, nothing brings Eric more joy than a well struck 4 iron. And despite living in NYC, Eric makes it a priority to work on his game and fitness during the week, along with a round or two over the weekend. Fortunately, he’s got a very understanding fiancé who (for the time being) accepts him and his obsession. Follow Eric on IG @hozel_rocket.

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